As a nation-wide survey led by J.D. Power and Associates discovered, clients are more disposed to do business with companies whose representatives are in uniforms since they are viewed as being more skillful and proficient. That study is applicable to any small business, including eateries, where wearing uniforms can make employees feel better about themselves and their work.

Uniforms carry that ambiance of solidarity and a feeling of having something in common with other workers and that has a positive impact on productivity and overall earnings. What’s more, since clients can promptly distinguish uniformed workers, they would instantly know who they can approach with questions about your service.

Custom uniforms usually carry your company’s logo and increase the chance of it being seen and remembered by your patrons.

These are a couple of good examples how custom uniforms can be good for your business and here are 10 more, according by Adam Soreff, Director of one of the largest custom uniforms companies in the US.

  1. Create an attractive business image. For better or worse, society tends to judge people by how they dress. Selecting an appropriate employee uniform can immediately establish a professional business image that attracts and helps retain customers.
  2. Promote your company or brand. When employees wear uniforms displaying corporate logos and colors, they help brand and differentiate their business in the markets they serve.
  3. Free advertising. Well designed work uniforms worn in public become “walking billboards,” promoting a company’s products and services “for free.”
  4. Protect workers. Uniforms deliver functional benefits, like wearer safety. For example, flame resistant (FR) workwear can help prevent injuries caused by accidental electrical arc flashes or flash fires, and high visibility uniforms can help protect workers from being struck by motorized vehicles.
  5. Improve security. Company uniforms featuring specific styles or colors quickly identify who does or does not belong in specific work areas or on job sites.
  6. Prevent product cross-contamination. Uniform programs designed specifically for the food or healthcare industries can help reduce cross-contamination threats; those constructed to dissipate static electricity can help prevent damage to sensitive electronic components.
  7. Foster team spirit. Work uniforms promote a sense of team spirit and a sense of belonging. This, in turn, can improve worker productivity.
  8. Employee benefit. Employer provided uniforms save employees money, and when provided as part of a rental program, eliminate employee laundering time and expense.
  9. Improve customer relationships. Work uniforms immediately identify company representatives who can be approached for purchasing information, thereby improving overall customer service.
  10. Promote company pride. Work uniforms help instill a sense of pride and responsibility and can convert employees into “brand ambassadors” outside the actual workplace.

When’s the last time you saw a nurse in a cap? There’s a good chance it was on TV or in a movie, and it was almost certainly a period piece. That’s because some uniforms change over the years to accommodate style, social standing, and the requirements of the job.

But have you noticed that some traditional uniforms just go away, while impractical aspects of other uniforms just stick around for seemingly no reason.

Chef’s Uniforms: If a customer has a complaint or compliment and wants to speak with the chef, there’s a good chance that they’re expecting to see the chef come out in a tall chef’s hat. It’s entirely likely that the chef just put it on a few seconds before coming out, because they know what a customer is wanting to see when they come through the kitchen doors.

Bellhop Uniforms: Many hotels still subscribe to the idea that a bellhop should look exactly as they would have 70 years ago, in the small bell-boy hat and a bright uniform (often red). The idea of having such a particular uniform is often used to portray a sense of history and grandeur in the hotel, so it’s unlikely that this uniform will be going away anytime soon.

Doormen Uniforms: Fancier apartments just can’t give up the idea of the custom uniform for their doormen. This one will probably stick around in buildings that have separate doormen / security, but as doormen become more about security and dealing with problems, standard secured apartments will probably move to guards in security uniforms.

Ties: We’re not in the business of selling traditional suits to individuals, but we can’t help but rag on the tie. Ties might be the most useless piece of clothing in history, if you view it from a practical standpoint. Ties are entirely ornamental, and even dangerous if you’re being attacked (it’s around your neck!) or get too close to the paper shredder (IT’S AROUND YOUR NECK!)

Some uniforms change while others stay the same. No matter what kind of custom uniform you’re looking for, give Schlesinger’s Uniforms a call today!